The Basics of Drip Campaigns for Your Marketing

In 2018, 59% of survey respondents stated that marketing emails influenced their purchase decisions. You[...]

Breaking Down Email Workflows for Your Business

When it comes to gaining leads for your business, it’s almost impossible to reach out[...]

What You Should Know About Email Newsletters and Marketing Automation

When was the last time you thought about your email marketing automation or newsletter campaigns?[...]

How CRMs and Marketing Automation Work Hand In Hand

When it comes to managing customer relationships and marketing for your business, it can be[...]

The Best Marketing Automation Tools

Suppose you are stuck running writing emails to thousands of prospects, scheduling alerts for product[...]

What is Personalised Marketing and Why It Matters

Consumers are flooded with content. Fighting for their attention in the constant din is becoming[...]

What does GDPR Mean for Digital Marketing

At the end of May 2018, the General Data Protection Regulation (GDPR) was passed. This legislation affects businesses[...]

Understanding the Role of Chatbots in Digital Marketing

AI has come a long way in recent years. In fact, it is quickly becoming[...]

Tools to Streamline Your Inbound Marketing Campaigns

Inbound marketers are always on the lookout for the right tools to help streamline complex marketing strategies. Campaigns[...]

Implementing Marketing Qualified Leads and Sales Qualified Leads into Your Marketing Strategy

In sales, generating leads is not an end in itself. After all, what’s the point of having[...]