Getting Started With Lead Generation

Online shoppers either know what they want or they need help deciding. As a business, it’s your responsibility to create a website that convinces them that your product or service is what they want. If you haven’t focused on website optimisation or a lead generation strategy, it’s likely you aren’t persuading consumers to choose your business over the competition.

Your website needs to include top of the line content as well as CTAs that are effective in gathering leads. When you push consumers through the marketing funnel, their shopping value increases, which means your revenue has a higher likelihood to grow. You don’t have to do this all alone! When you need a lead generation agency in Australia, Zeidan Digital Marketing should be your number one choice!

At Zeidan, we make the chore of gathering leads easy for you by evaluating your target audience and creating a strategy for your content, email marketing and social media. After creating your audience and priming them to be receptive, all that’s left for you is to close those sales!

Let's get you some more leads

Our clients say it best

Don’t take our word for our results! See what our clients have to say.

We have been enjoying the services of Zeidan Digital Marketing for a number of years now and have been delighted with George's and his team's exceptional service and professionalism. Their digital marketing strategies have worked for us and we look forward to trusting Zeidan Digital Marketing with our marketing requirements for several years to come.

George from Zeidan Digital Marketing provides a prompt and professional service, he makes it his goal to see your business grow and invests in everything he does. Whilst keeping your budget in mind he takes pride in what he does and his company's quality services. Would definitely recommend Zeidan Digital Marketing to anyone needing help with their marketing!




Great to work with, personable, client centred, very professional and results focused.



Listened, carried our research then came back & provided us with the solution needed for our marketing... Explained the results obtained highlighting positive aspects of the campaign & how it can be maximised and the negative aspects & how it can be improved... demonstrated transparency, credibility, clear communication...




George's knowledge in Digital marketing and customer engagement is awesome. I thoroughly recommend his services.



Zeidan Digital Marketing has helped us increase our sales especially in these downtimes with the Covid-19 lockdowns. Thank you to the team we appreciate their support


The work on redesigning our website was outstanding and very much exceeded our expectations. We are very happy with the way they executed the design and programming of our website which we believe it has boosted interest in our business. They led us through the process and everything was explained to us in simple, easy to understand terms every step of the way.


George & the team were honest & understood our project needs well. They had extensive knowledge in the industry, and the strategies implemented were fresh, and focused on results. I am pleased with the standard of work provided and will be seeking out their services again.

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Creating a Comprehensive Approach to Marketing

As business owners, you’re rarely told how to succeed or guided through how to generate leads. Lead generation becomes a mash-up of so many different approaches that don’t work harmoniously because that’s how you think it’s done! When your strategies are built off of each other appropriately, your lead generation has more chances to succeed.

Combining your marketing strategies means looking at both the big picture and the small picture. You need to focus on your business goals while also meeting the needs of consumers. A comprehensive approach allows you to reach consumers at every stage of the buying journey while being able to grow toward your goals. We know this can be a lot to handle all at once, which is why our team at Zeidan is here to help.

As a client, we assess your business, your goals and your capabilities, then find a suitable approach that will generate leads effectively. We’ll continue to reassess your unique marketing approach as you continue to grow and as new technologies emerge so that your marketing and lead generation model is always up to date.

Create my comprehensive marketing approach

Frequently Asked Lead Generation Questions

  • How Many Marketing Channels Should My Lead Generation Campaign Use?

    When it comes to lead generation, it’s best to utilize a multi-channel strategy. The number of channels you are using will depend on the audience you are trying to reach, your goals and more. Before you do anything, it’s best to analyze your current campaigns and how a lead generation strategy can improve what you’re already doing. Sometimes you just need to enhance or tweak your campaigns instead of starting from scratch.

  • What Is a Quality Lead?

    Every business ranks their leads on a quality scale, which means there’s no perfect answer to a quality lead. However, lead quality is a measurement that places your leads on a scale of how likely they are to convert. A great example is to think of it from cold to hot. If leads aren’t ready to convert, they are likely to be cold. If a lead has visited your website, downloaded a free guide, and clicked on driving directions, they would be an example of a hot or quality lead that is likely to convert.

  • Do I Need a Lead Generation Strategy?

    If you want more customers to convert through your website, you definitely need a lead generation strategy. Lead generation can be accomplished through a variety of other strategies as well, including SEO, social media and email marketing. If you aren’t sure where to begin, our team at Zeidan has you covered!

  • Serving Businesses in Australia

    At Zeidan, we serve a variety of businesses throughout Australia, including Melbourne, Sydney, Brisbane, and Perth.

    Give us a call today at 1300 353 237 to start on your Lead Generation strategy!

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